3rd party data is transforming the Ad Network market, creating new ways to segment audiences, target and optimize campaigns. But there's a glaring hole in the ecosystem - understanding content. Whether it's the actual meaning of a page on a publishers site, the ever-changing topics being discussed in a forum, or dynamic created social media content, relying on keyword technology to classify content is simply not good enough.

Click the links below to explore how OpenAmplify's unique ability to semantically mine content and understand the topics, sentiment, emotions, actions and intent in the text can deliver powerful data to ad networks.